Event Schedule

Workshop 08:30 - 09:15

Panel Discussion

 How we Became Business Resilient by Integrating People, Technology, and Processes at Every Level of the Organisation

Workshop 09:15 - 09:45

Leveraging Digital Transformation

Leveraging Digital Transformation to Elevate Customer Satisfaction through Content Marketing Strategies

Workshop 09:45 - 10:30

Digital Transformation Drivers

Digital Transformation Drivers that Will Impact the Future of Marketing Innovation in the Next Decade.

Workshop 10:30 - 11:00

Using Data Analytics

Using Data Analytics Tools to Track Real-Time Customer Feedback and Measure Agile Marketing ROI

Workshop 11:00 - 11:30

Integrating Legacy Platforms

Integrating Large Legacy Platforms with Flexible Point Solutions & Application Programming Interface (API)

Workshop 11:30 - 12:00

Optimising

Optimising Your Digital Marketing Mix for a Sustainable Transformation

Workshop 12:00 - 12:05

Chairperson Closing

Chairperson Closing for EUROPE Track